SERVICES
User Experience Research
User Interface Design
Design System
CATEGORY
SAAS
B2B
LINKS
TECH STACK
Figma
Miro
Creative Cloud
Loom
DURATION
3 Months
KEY CHALLENGES
- Build a scalable UX for job seekers and employers alike
- Allow corporate HR departments to manage hundreds of listings and candidates efficiently
- Create a seamless experience for users with low digital literacy
- Design interfaces for job postings, event publishing, article creation, and application tracking — all under one roof
- Make it visually friendly while data-dense and functional
PROJECT OBJECTIVES
- Create a frictionless job search experience for candidates with quick apply features
- Build an enterprise-grade dashboard for hotels, resorts, and hospitality chains
- Design a robust admin CMS for Dryking staff to manage users, subscriptions, and content
- Focus on mobile responsiveness and low cognitive load for mass-market usability
- Enable fast switching between roles (candidate, HR, Dryking admin) with consistent UX
PROCESS & SOLUTIONS
1. Research & Discovery
We interviewed job seekers, HR managers, and Dryking’s internal content team. We found:
- Candidates preferred applying with one click rather than long CV uploads.
- HR teams wanted filterable pools of candidates, sortable by location, rating, and availability.
- Admin teams needed flexible control over packages, user roles, and published content.
2. Landing Page Design
We created a bold, modern, welcoming homepage focused on:
- Emotional appeal (“Catch your dream, career opportunity”)
- Search-first UX with location and category filters
- Showcase of benefits, popular searches, and seamless CV creation
3. Dashboard Architecture
The dashboard was designed as a modular system with reusable components and layouts, including:
- Job Posting System (edit, view, duplicate, manage visibility)
- Event & Article Management
- Candidate Pool with advanced filters (CV, location, work type, star rating)
- Messaging Module between HR and applicants
- Corporate Membership Package Controls
4. Scalable Component Library
To support the 70+ pages, we created a full design system in Figma with:
- Inputs, badges, buttons, cards, and user tags
- Light and soft UI language using white space and card-based content blocks
- Focused on clarity over decoration — especially in table-heavy views like candidate lists
GOALS
- Reduce job application time to under 1 minute
- Allow HR teams to publish, manage, and filter job posts with zero dev help
- Provide a user-friendly CMS for Dryking admins
- Build a tourism-specific UX that feels native to the industry
RESULTS
- +80% higher job application rate after launch
- Over 1,000 jobs and 500+ candidates onboarded in the first 3 months
- Internal HR teams praised the “Kanban View” for its clarity and speed
- Scalable UX system now used in ongoing feature rollouts
- Dashboard praised by both corporate HR clients and government partners
